Are you a space startup looking to reach new heights online? Online marketing is an important tool to drive conversions and support sales for both hardware- and software-driven organisations. Understanding its mechanisms and choosing a matching strategy are key to creating a sustainable online presence. This masterclass, presented by Alexandra Sokolowski from Crunch & Huntening, will offer a comprehensive dive into online marketing. Register now
Masterclass – online marketing for startups
Join this event and you’ll discover how to effectively leverage digital channels to promote your innovative ideas, attract investors or connect with potential customers.
In this engaging session, you will learn about the fundamentals of online marketing, and familiarise yourself with the key terms and definitions. Together, we will explore a selection of online marketing strategies, best practices and matching your strategy to your target groups. Attendees will learn about the various aspects of online marketing, be it search engine optimisation, content marketing, email marketing or social media marketing.
This masterclass will also allow for practical guidance, such as:
- Practice with online marketing tools: Grab this opportunity to try selected online marketing tools to understand and manage key metrics.
- Get an understanding of resources: Get best practice advice on resources and budget for online marketing.
Whether you’re a seasoned entrepreneur or just starting out, this masterclass will provide you with valuable insights and practical strategies to boost your online presence and achieve your business objectives.
ABOUT THE PRESENTER
Alexandra Sokolowski is the founder of Crunch & Huntening, a communications consultancy for space ventures of all sizes worldwide. She an experienced senior marketing and communications professional. Alexandra has been working for and with space organisations in the ground and space segment for over a decade. During her career, she deepened her skills in marketing strategy, branding and online marketing.
GOOD TO KNOW:
The event is open to all. It is free for ESA BIC startups and SBIC community members (check the Slack channel for your link). If you are not in our community yet, sign up for membership here! Students can get 50% discount when registering for this event. Get in touch using your institution’s email address.
