Good ideas are not enough to impact today’s complex world. We need ideas and solutions that are futureproofed, systemic in thought, adaptable and circular, which don’t just tackle the symptom but get to the root of the problem. That’s where design thinking can help. Join the workshop on 25 May at SBIC, led by Itika Gupta of Studio Carbon, to find out how it can help you build value proposition.
Applying design thinking to build business value proposition
Design thinking is not just a library of tools and methods but an intrinsic attitude of looking at the world. Thus, this workshop has been developed to help entrepreneurs – specifically in the space tech sector – to internalise these attitudes in design thinking and apply them to craft a unique business value proposition. In addition, the workshop will enable the participants to understand their target audience better, develop products and services that fit the market, and create a sales and marketing strategy that resonates with the target group.
The workshop will be presented by Itika Gupta, CEO and co-founder of Studio Carbon.
ABOUT STUDIO CARBON
Studio Carbon is an award winning design studio that works at the intersection of technology, systems thinking and storytelling to realise a better future. The team has a collaborative approach towards design, capitalising on a multitalented, multidisciplinary and multicultural team of creators to produce design resilient solutions.
GOOD TO KNOW:
The event is free for SBIC community members; students get 50% discount!
After the workshop, you are invited to stay for NL Space Campus Network & Drinks, the networking event for the Dutch space community, taking place at SBIC Noordwijk from 17:00. (Space is limited, so don’t delay in reserving your ticket!) Register here
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Technical partner Studio Carbon offers startups a competitive edge through design